About Us | Lufkin's Best Businesses

The Best of Lookin Locally blog was created with one simple goal in mind: to shine a spotlight on the businesses, creators, and community leaders who make our city such a vibrant place to live. Too often, the heart and soul of a community—its local businesses—don’t get the recognition they deserve. By telling their stories and sharing their successes, we’re not only celebrating what makes our city unique, but also inspiring neighbors to shop local, support local, and keep the community thriving.

At its core, this blog is about connection. Every feature is a chance to highlight the passion behind a small business, the dedication behind the service, and the people who pour their hearts into making our community stronger. When you read our articles, we want you to feel a sense of pride, curiosity, and belonging—like you’re part of something bigger than yourself.

The Best of Lookin Locally is also an extension of the work I do with Lookin Locally. Just as we help businesses grow online with smart strategies and engaging content, this blog is another way to amplify their voices and share their stories. It’s all about giving local businesses the recognition they deserve—both in the community and online.